Blog - RevOptics

What Is Buyer Journey Mapping?

March 30, 2022

In general, buyer journey mapping is a way to visualize and analyze a customer’s potential interactions and decision points. It’s…

March 15, 2022

Full funnel analytics evaluates the business impact of all the activities put in place to convert and handle a customer.…

March 8, 2022

A B2B customer’s journey, while sometimes simple, is oftentimes classified as more of a complex maze with far-reaching activities. The…

February 28, 2022

You have all the campaign data and performance assessments, but how much value does your marketing data truly give you?…

February 1, 2022

So, it’s Monday morning, and as a marketer, you’re wondering what needs to be done. Send emails? Create a poll?…

January 31, 2022

Data Quality + Data Science = Faster Time to Revenue Did you read our recent blog about improving your time to…

January 31, 2022

Using behavioral data to accelerate time to revenue Lead lists are so 2020. With Predictive Opportunity Analytics, your sales team can…

January 31, 2022

Data Diagnostics: A True Story Before digging into a true data diagnostics story, let’s quickly define what it is. Based…

January 31, 2022

Sales Team We wanted to qualify faster in the prospecting phase. Of course we’ve automated a lot of our processes…